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Publication year 2007
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Author(s) : Jacqueline Fendt and Wladimir Sachs,
 
Grounded Theory Method in management research: The Users’ Perspective
Abstract

We discuss the determination of quality in studies using Grounded Theory Method (GTM). We concretely describe some misunderstandings associated with GTM and some malaises experienced with its orthodox application, drawing primarily upon our own research experience and supporting our discussion with evidence from other researchers. We then confront our experience with current critical GTM literature and offer some observations of our own. We describe how the very strengths of GTM run the risk of being undermined – and thus the quality of such research impaired – by an overly orthodox application of its rigorous objectification procedures and offer some pragmatic remedial suggestions. We conclude by calling for the continuing use of GTM in some of its newer forms, and by reflecting on the importance of the process surrounding the use of the method, particularly in doctoral research.

 

Keywords

• Grounded Theory Method

• management research

 

 
in Organizational Research Methods
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